Active Workspace
Global Agency View
Command Center
Control Grid
Universal APIs
Universal APIs
Live Ads Library
GHL Integration
AI Operations
Campaign Launcher HOT
AI Ad Management
Predictive Oracle
Deep Attribution
AI Strategy HQ 2030
Anomaly Detector LIVE
Meeting Prep AI
Compliance Scanner NEW
Creative Studio
Competitor Vault
Cannibalization AI
Ad Channels
Google Ads
TikTok Ads
Finance & CRM
Leads CRM
Revenue Board LIVE
Targets & KPIs
WhatsApp CRM
Email Marketing NEW
LinkedIn Prospector AI
Report Builder NEW
Marketing Automation
AI Design Factory AI
Content Calendar NEW
Audience AI AI
Auto-Optimizer LIVE
Brand Vault
AI Copywriter AI
System
Roles Manager
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Global Agency View

Master control — all client nodes, budget pacing, pipeline intelligence, and spend overview.

Active Nodes
6
Sub-accounts online
Mapped Ad Accounts
8
Connected to Meta API
Total Managed Spend
KES 4.2M
April 2026
GHL Sync Status
LIVE

Budget Spend Tracker

Live pacing vs. monthly budget cap per client

April 2026

Pipeline Summary

⏳ Loading…
Client Stage Leads Value Conv%
Loading live pipeline from GHL…

Pipeline Value

—
Total active pipeline
🎯 AI PIPELINE SIGNAL
S3 Education at 70 leads — recommend nurturing sequence + retargeting. Timeless pipeline stalling at KES 145/lead.

Sub-Account Node Registry — All Clients

Client Node Budget Pacing Leads Status Action

Command Center

Live 30,000 ft dashboard — all active campaigns, spend pacing, and AI alerts.

Total Active Campaigns
47
Across 5 clients · 3 channels
Combined ROAS
4.1x
↑ 12% vs last month
Daily Spend Today
KES 48.2K
82% of KES 58K budget
AI Alerts
3
2 budget pacing · 1 CPA spike

Active AI Alerts

Garrett Gold — CPA Spike Detected
CPA jumped from KES 320 → KES 890 in 6 hours. AI recommends pausing "All Weather" ad set.
S3 Education — Budget 95% Spent (10am)
Daily budget KES 8K depleted early. Leads still incoming. Recommend 40% increase.
Timeless Timber — New Creative Ready
AI generated 3 new ad creatives. Hook rate prediction: 38%. Current: 28%. Ready to test.

Spend by Channel

Live Campaign Monitor

Campaign Client Channel Spend Today Leads Today CPA ROAS Status
Kenya All Weather — WhatsApp Garrett Gold Meta KES 12,400 14 KES 886 3.8x Active
Study Germany 2026 — Leads S3 Education Meta KES 7,900 22 KES 359 5.2x Active
Afromosia Timber Nairobi Timeless Timber Meta KES 5,200 9 KES 578 2.9x Pacing
Gold Detectors Kenya — Search Garrett Gold Google KES 3,800 5 KES 760 3.1x Active
Pinch Agency — B2B LinkedIn Pinch Africa LinkedIn KES 4,400 3 KES 1,467 4.6x Active

Control Grid

Cross-client configuration matrix — permissions, budgets, and API toggles.

Client Configuration Matrix

Client Meta API Google Ads TikTok LinkedIn WhatsApp GHL Sync Monthly Budget Actions
Garrett Gold Detectors ✓ Connected ✓ Active Setup N/A ✓ Live ✓ Syncing
S3 Education ✓ Connected Setup N/A N/A ✓ Live ✓ Syncing
Timeless Timber ✓ Connected ✓ Active N/A N/A Pending ✓ Syncing
Pinch Africa Ltd ✓ Connected N/A N/A ✓ Active ✓ Live ✓ Syncing

Universal APIs

Configure all platform API credentials centrally.

Meta Marketing API

GoHighLevel API

Google Ads API

Gemini AI API

gemini-2.5-pro on reports, strategy, forecasts & pipeline. gemini-2.5-flash on copilot, copy & quick AI.

Live Ads Library

Pull real ad creatives from your Meta Ad Accounts via the Marketing API. Select an account and load live campaign data.

Marketing API: Calls Meta Marketing API directly — real ad creatives, copy, thumbnails, and performance data.
Quick Load — Client Ad Accounts

GoHighLevel Integration

Connect your GHL account, select your location, and sync contacts.

GHL OAuth Connection

Sign in with your GHL account to access all sub-accounts.

Connected

GHL Data Scopes

Permission Scope Records Last Sync Status
Contacts Read, Write, Delete 1,840 Today 14:30 ✓ Granted
Opportunities Read, Write 246 Today 14:30 ✓ Granted
Pipelines Read 4 Today 14:30 ✓ Granted
Conversations Read 392 Today 10:15 ✓ Granted
Calendars / Appointments Read 28 Yesterday ⏳ Pending

🚀 Campaign Launcher

Deploy AI-drafted multi-channel campaigns with 2030 agency blueprints.

Campaign Builder

Gemini AI — Campaign Blueprint

Fill the form and click "Generate" to receive a full campaign strategy.

Campaign strategy will appear here...

Recent Launches

Garrett — Kenya Lead Gen
Launched Apr 8, 2026
Live
S3 — Germany Webinar
Launched Apr 5, 2026
Live

AI Ad Management

Automated bid intelligence, pause logic, and AI-driven scaling rules.

Auto-Paused Ads
3
CPA exceeded threshold
Auto-Scaled Budgets
2
ROAS > 4x trigger
Watching Ad Sets
47
Live monitoring active
AI Decisions Today
18
Automated actions taken

AI Automation Rules

Pause if CPA > 2x Target
Check every 3 hours · All clients
Scale Budget +40% if ROAS > 4x
After 48h of data · Max 3x scale
Refresh Creative after 7 Days
Hook decay threshold: <22%

AI Copilot — Optimization Recommendations

Real-time campaign optimization suggestions powered by Gemini.

Click "Generate Insights" to get AI-powered recommendations for your active campaigns.

Recent AI Actions

Time Action Campaign Before After Impact
Today 14:22 Paused Garrett — All Weather V2 CPA KES 890 Ad paused Saved KES 3,200
Today 11:40 Scaled S3 — Germany Leads Budget KES 5K Budget KES 7K +12 leads
Yesterday 20:15 Shifted Budget Garrett — Gold Search KES 3K/day KES 4.5K/day ROAS 3.1x→3.8x

Predictive Oracle

Forecast campaign trajectories, ROAS, and lead volume using Gemini AI.

Oracle Forecast Results

AI-generated prediction based on historical performance data.

Run a prediction to see your forecasted leads, ROAS, and conversion rates.

Historical Performance (Garrett Gold — Last 30 Days)

Deep Attribution

Trace the true source of every conversion and eliminate double-counting.

Total Conversions
486
Last 30 days · All channels
Attributed Correctly
92%
↑ from 78% last month
Double-Counted
8%
Being deduplicated
Data Sources
6
Meta·Google·WA·GHL·GA4·UTM
Multi-Touch Attribution Engine
Calculates first-touch, last-touch and linear models from live GHL + Meta data

Attribution Breakdown by Channel

Channel Model Conversions Revenue % of Total Data Source
Meta Lead Forms First Touch 224 KES 1.8M
46% 		Pixel + CAPI
WhatsApp Organic Last Touch 98 KES 780K
20% 		WA Cloud API
Google Search Last Click 86 KES 690K
18% 		Google Ads API
LinkedIn InMail Linear 52 KES 520K
11% 		LinkedIn API
Organic / Direct N/A 26 KES 208K
5% 		GA4

Creative Studio

AI-generated ad copy, hook testing, and dynamic creative routing via Gemini.

AI Copy Generator

Generated Creative

Gemini-powered copy optimized for your audience.

Your AI-generated ad copy will appear here...

Creative Performance

Creative Client Hook Rate CTR CPA Status Action
ATX Detection Story — UGC Garrett 34% 4.2% KES 480 Top Performer
Germany Student Testimonial S3 Education 24% 2.8% KES 420 Aging
Timber Luxury Showcase Timeless 18% 1.9% KES 780 Underperforming

Competitor Vault

Archived competitive ad analysis, pricing intelligence, and offer deconstruction.

Archived Competitor Insights

Competitor Industry Active Ads Est. Spend Top Hook Theme Weakness Actions
Minelab Kenya Gold Detectors 12 $800–2K/mo "Field Demo Videos" No WhatsApp CTA
IDP Education Study Abroad 28 $3K–8K/mo "Student Success" Generic copy
Natural Flooring Co Timber/Interior 6 $200–500/mo "Product Close-ups" No lead form

AI Competitive Synthesis

Gemini analysis of competitive landscape for all client verticals.

Click "Run Spy" on any competitor to get AI-powered strategic counter-recommendations.

Cannibalization AI

Detect keyword overlaps, audience conflicts, and budget warfare across channels.

Active Conflicts
4
Audience overlaps detected
Wasted Budget (Est.)
KES 8.4K
Per month from overlap
Fixed This Month
7
Conflicts resolved by AI
Cannibal Score
14%
↓ from 32% last month

Active Conflicts

Campaign A Campaign B Overlap Est. Waste Fix Type Action
Garrett Meta — Retargeting Garrett Google — Brand 68% KES 2,800/mo Exclusion Audience
S3 Meta — Lookalike S3 Meta — Broad 34% KES 1,400/mo Audience Segmentation
Timeless — Google Brand Timeless — Meta Retargeting 28% KES 980/mo Add Exclusions
Pinch — LinkedIn B2B Pinch — Meta B2B 22% KES 3,200/mo Custom Audience Split

⚡ AI Strategy HQ

2030-level marketing intelligence — agency health, growth recommendations, client expansion, and predictive insights powered by Gemini.

Agency Health Score
—
AI-calculated composite
Growth Potential
—
Revenue upside detected
Risk Alerts
—
AI monitoring 24/7
AI Actions This Week
—
Automated optimizations

Agency Health Check

Comprehensive AI audit of all client accounts, budgets, creative freshness, and pipeline velocity.

Click "Run Health Check" for a full AI-powered agency diagnosis.

Client Growth Recommendations

AI identifies growth levers, upsell opportunities, and churn risks per client.

Click "Generate Recommendations" for client-specific growth strategies.

Market Expansion Advisor

Uganda Market — High Potential
Gold detection market growing 34% YoY. Low competition in Meta Ads.
Tanzania Market — Emerging
Education sector demand rising. S3 expansion viable.
Nigeria Market — Watch
Highest CPM in Africa. Requires dedicated creative strategy.

AI Auto-Pilot Status

Budget Auto-Rebalancer
Shifts budget to top performers every 6hrs
Creative Decay Detector
Alerts when hook rate drops below 22%
Lead Score Predictor
Gemini scores new leads in real-time
Churn Risk Monitor
Flags clients with declining engagement

Google Ads Management

Search, PMax, Display and YouTube campaigns across all clients.

Google Total Spend
KES 84.2K
March 2026
Avg CPC
KES 28
↓ 12% vs Feb
Avg Conv. Rate
8.2%
Top: "buy gold detector"
Lost Impression Share
40%
Budget constrained

Google Ads API Configuration

Active Google Campaigns

Campaign Client Type Impressions Clicks CTR CPC Conv. Status
Gold Detectors Kenya — Search Garrett Search 45,234 1,840 4.07% KES 28 86 Active
Study Abroad Germany 2026 S3 Education PMax 28,900 654 2.26% KES 42 31 Active
Afromosia Timber Nairobi Timeless Display 120,000 360 0.30% KES 15 12 Paused

AI Keyword Intelligence

Top converting keyword: "buy gold detector Kenya" — CPC: KES 24 · Conv: 4.2%

Cannibalizing Keyword
"garrett detector"
Competing with Meta retargeting
AI Opportunity
"underground gold detector Kenya"
Low competition · High intent

TikTok For Business

TikTok Marketing API v1.3 — UGC, Spark Ads, TopFeed management.

3-Sec Hook Rate
28%
Target: >32%
CPA Engine
$8.50
↓ from $11.20
Creative Lifespan
5 Days
Refresh recommended
Total Video Views
284K
March 2026

TikTok For Business API v1.3

AI UGC Script Generator

Hook decay detected at second 4 on current creatives. Refresh every 5 days recommended.

[AI GENERATED UGC SCRIPT — Garrett ATX] Hook (0-3s): Beeper sounds aggressively. Camera pans: "I found this 3 feet underground in Kenya." Body (3-10s): Garrett ATX close-up. "Works in red soil, black soil, all of Kenya." CTA (10-15s): "DM 'detector' for price. Shipping Kenya-wide. 🔗" Predicted Hook Rate: 35%+ ↑ (vs current 28%)

TikTok Campaigns

Campaign Objective Impressions Clicks 3s Views Budget Status
Garrett ATX — UGC Kenya Traffic 94,200 2,310 26,400 $30/day Active
S3 Study Abroad — Spark Ads Conversions 68,000 1,100 18,900 $25/day Active
Pinch Agency — Brand Awareness Awareness 122,000 540 41,200 $15/day Paused

Leads Intelligence CRM

Unified lead database across all channels with full attribution and AI scoring.

Total Leads
—
All time · All pipelines
Open
—
Active opportunities
Pipelines
—
Active funnels
Pipeline Value
—
Tracked in GHL

All Leads — Full Attribution

Name Phone/Email Client Channel Score Budget Status Date Action
Loading live leads from GHL…

Revenue Board

Agency revenue, client billing, and financial intelligence dashboard.

Q1 2026 Revenue
KES 1.12M
75% of KES 1.5M target
March Revenue
KES 410K
↑ 18% vs February
Outstanding Invoices
KES 220K
3 pending invoices
Avg Retainer
KES 82K
Per client per month

Client Revenue Breakdown

Client Monthly Retainer Ad Spend Managed Performance Fee Total MRR Invoice Status
Garrett Gold Detectors KES 45,000 KES 140,000 KES 14,000 (10%) KES 59,000 ✓ Paid
S3 Education KES 35,000 KES 90,000 KES 9,000 (10%) KES 44,000 ✓ Paid
Timeless Timber KES 30,000 KES 80,000 KES 8,000 (10%) KES 38,000 Pending
Pinch Africa Ltd KES 18,000 KES 40,000 KES 4,000 (10%) KES 22,000 ✓ Paid
Qazi Match KES 25,000 KES 60,000 KES 6,000 (10%) KES 31,000 Pending

Targets & KPIs

Set and track monthly, quarterly targets per client with real-time progress.

Q1 Revenue Target
75%
Client Growth
50%
Lead Target Q1
61%
Avg ROAS vs Target
84%

Set Monthly Targets

Per-Client KPI Tracker

Client Leads Target ROAS Status
Garrett 42 50/mo 3.8x Close
S3 Education 70 80/mo 5.2x On Track
Timeless 79 60/mo 2.9x Exceeding
Qazi Match 12 40/mo — Off Track

WhatsApp CRM

Unified WhatsApp inbox — conversations, lead tagging, device linking, and API config.

Active Conversations
148
Across 3 client accounts
Unread Messages
6
Requires attention
Bot Handled
62%
Auto-responses active
Leads from WhatsApp
94
This month

WhatsApp Cloud API Configuration

QR Link Device
Scan via WhatsApp App
Settings → Linked Devices

Recent WhatsApp Leads

Contact Source Campaign Tags Lead Score Last Message Action
James Mwangi
+254 712 345 678		 Garrett — WhatsApp CTR 🔥 Hot 92 We're ready to order 2 units · Today 14:25
Victor Kemboi
+254 756 789 012		 Garrett — Leads 🔥 Hot 78 When can a sales rep call me? · Today 11:45
Peter Njoroge
+254 734 567 890		 S3 — Study Abroad New 61 Send more info on Germany · Today 09:45

System Logs

Real-time platform event stream and API activity monitor.

Recent Activity

Security & Access

Manage admin passwords, sessions, and IP whitelists.

Change Admin Password

Active Sessions

User IP Address Last Active Device Action
admin@pinch.africa 197.248.x.x Now Chrome / Windows Current

Client Login Credentials

Dashboard access credentials for each client node. Passwords are masked — click the eye icon to reveal.

Client Email / Username Password Role Status
Garrett Gold garrett@pinch.africa •••••••• Client Active
Pinch Africa Ltd admin@pinch.africa •••••••• Admin Active
Timeless Timber timeless@pinch.africa •••••••• Client Active
S3 Education s3edu@pinch.africa •••••••• Client Active

Roles Manager

Manage user accounts, role assignments, and feature access permissions across the platform.

—
Total Users
—
Active
—
Client Accounts
5
Role Types
User Email Role Client Node Status Last Login Actions
Loading…

Report Builder

Build branded client performance reports — section control, AI summaries, SEO data, PDF export, and email delivery.

P
Report Sections
PINCH AFRICA LIMITED
Performance Report
Select a client and click Generate Preview
Report preview will appear here
Toggle sections on the left, then click Generate Preview

Anomaly Detector & Auto-Heal

Real-time campaign anomaly detection using statistical deviation. AI auto-heals issues before they burn budget.

Active Anomalies
3
Detected in last 6 hours
Auto-Healed
12
This week · No human input
Budget Saved
KES 34.2K
From early detection
Scan Frequency
15 min
All campaigns monitored

Live Anomaly Feed

Monitoring 47 campaigns
CPA Spike — Garrett Gold CRITICAL 14 min ago
CPA jumped from KES 320 → KES 890 (+178%). This is 2.6σ above 7-day mean. Root cause: Ad "All Weather V2" entered learning phase after audience edit at 11:30 AM.
🤖 AUTO-HEALED: Duplicated ad set with original audience. Paused underperforming variant. Budget saved: ~KES 4,800
✓ Fixed
Budget Depletion — S3 Education WARNING 42 min ago
Daily budget KES 8,000 is 94% depleted at 10:22 AM (normally 60% by this time). Leads still converting at 5.2x ROAS.
Hook Decay — Timeless Timber INFO 2 hours ago
Creative "Afromosia Close-Up" hook rate dropped from 32% → 19% over 5 days. 1.8σ below mean. AI recommends refresh.

AI Root Cause Analysis

Gemini deep-dives into anomaly patterns and suggests preventive actions.

Click "Force Scan" above, then run "AI Analyse" for deep root cause analysis across all anomalies.

Meeting Prep AI

Generate a 1-page client brief in 10 seconds. Performance, wins, risks, and talking points — all AI-powered.

Brief Configuration

AI Meeting Brief

Your structured brief will include: performance vs. targets, wins, concerns, talking points & recommended next steps.

Select a client and click "Generate Brief" to receive a comprehensive AI-powered meeting preparation document.

Ad Compliance Scanner

Pre-flight check every ad against Meta, Google & Kenya advertising policies before deployment. Zero disapprovals.

Ads Cleared
89
Passed compliance this month
Blocked Before Launch
7
Policy violations caught
Warnings Issued
14
Modified before launch
Disapproval Rate
0.2%
↓ from 8.4% pre-scanner

Scan Ad Copy

Compliance Verdict

AI scans against Meta Ad Policies, Google Policies, and Kenya Consumer Protection Act 2012.

Paste your ad copy on the left and click "Scan" to check for policy violations before launch.

Common Violations Caught

● "Guaranteed returns" → Meta Financial Policy §4.2
● Before/after photos → Meta Personal Attributes Policy
● "Lose 10kg in 7 days" → Health Claims violation
● Missing disclaimer text for financial ads
● "You" in targeting context → Personal Attributes

Email Marketing Hub

Newsletter subscribers, AI email writer, and campaign management — connected to your SMTP relay.

Total Subscribers
—
Active newsletter list
Campaigns Sent
—
All time
Last Campaign
—
Most recent
API Status
LIVE

Subscriber List

EmailSourceDateAction
Click Refresh to load

AI Email Writer (Gemini)

Describe what you want and AI writes the full campaign email.

Campaign History

Click Refresh to load

LinkedIn AI Prospector

AI-powered prospect enrichment — enter any company and get instant outreach intel.

Prospect Intelligence

AI